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Meilensteine und Dependencies: Kritischer Pfad zum Tournament

MOC - Map of Content

Überblick: Der Master-Plan

Breakout muss von "funktionierendes MVP" zu "laufendes Tournament mit A&R-Opportunity" in 12 Wochen (Jan–März 2026 Timeline).

Jeder Meilenstein hat Abhängigkeiten, Trigger-Events, und Go/No-Go-Kriterien.

Die 8 Kritischen Meilensteine

M1: Platform Ready for First Creator (Woche 1)

Goal: Erste Creator kann Live-Session öffnen

Abhängigkeiten:

Go-Kriterien:

Owner: Product + Frontend Lead
Timeline: By Feb 14 (EOD)
No-Go: If technical debt from MVP makes Host-UI unstable

M2: 10 Active Creator Running Sessions (Woche 2-3)

Goal: First wave of Creator onboarded + actively hosting

Abhängigkeiten auf M1:

Sub-Tasks:

Go-Kriterien:

Owner: CEO + Operations
Timeline: By Feb 28 (Week 3 EOD)
Risk: If Creator experience is bad (too confusing, platform crashes), can't hit M3
Contingency: If only 5 Creator, extend recruitment + do 1:1 calls with 20+ more targets

M3: 50+ Artist Submissions (Woche 4)

Goal: Artist-side momentum starts, queue has sufficient variety

Abhängigkeiten auf M2:

Sub-Tasks:

Go-Kriterien:

Owner: Growth + Product
Timeline: By Feb 28 (can overlap with M2)
Risk: If Creator sessions are low-quality, Artists won't return
Contingency: If < 30 unique Artists, launch "Ambassador" program (offer 50€ credit to Artist influencers to invite friends)

M4: First Breakout Artist Registered (Woche 3-4)

Goal: First Artist qualifies (1 Win + 3 Rated Entries), Proof-of-Concept for entire system

Trigger Events:

Go-Kriterien:

Owner: Product (automatic, no manual work needed)
Timeline: By Feb 28
No-Go: If no Artist qualifies by Mar 3, indicates system design issue (Voting not working, sessions not running, or too difficult)

M5: 50 Qualified Artists (Woche 8-10)

Goal: Tournament-Ready threshold reached, critical mass for compelling Finals

Trigger Events:

Growth Assumptions:

Go-Kriterien:

Owner: Product + Growth (tracking, contingency planning)
Timeline: By Mar 10 (latest Mar 12)
Risk: CRITICAL — If < 50 by Mar 10, Tournament must be delayed or Tournament size reduced to 30 Artists
Contingency:

M6: Tournament Announced (Woche 8)

Goal: Hype & media moment, lock in Qualified Artists, A&R outreach begins

Trigger Events:

Announcement Must Include:

Assets Needed:

Owner: Marketing + CEO
Timeline: By Mar 1 (Week 8 start)
No-Go: If only 30 qualified by Feb 28, announcement gets delayed to Mar 8

M7: Tournament Executes (Woche 11-12)

Goal: Tournament runs smoothly, A&Rs attend, media coverage happens

Pre-Tournament Requirements (by Mar 14):

During Tournament (Mar 17 - Apr 13):

Go-Kriterien:

Owner: Operations + Streaming Lead
Timeline: Mar 17 – Apr 13
No-Go: If A&Rs don't show, messaging to media is "A&R Scouts Watched" which becomes false

M8: A&R Pitch Deck Ready (Woche 12-13)

Goal: Leverage Tournament success into investor/A&R interest

Input Data from M7:

Deck Contents:

  1. Breakout Problem: "Discovery is broken" (major labels control Spotify, independent Artists can't be heard)
  2. Breakout Solution: "Live music discovery platform + community voting"
  3. Market Size: "1M+ independent Artists looking for discovery"
  4. Traction: Tournament results, Creator testimonials, Artist testimonials, Revenue numbers
  5. Business Model: 15% fee, path to 100k+ Creator, millions in GMV
  6. Team & Vision: Who are the founders, what's the 5-year vision
  7. Ask: Funding amount, use of proceeds

Owner: CEO + Designer
Timeline: By Mar 20 (immediately after M7 starts)
Key Metric: Deck should be ready to pitch to "Friends of Breakout" A&Rs mid-Tournament

Dependency Diagram (Mermaid)

graph TD
    M1["M1: Platform Ready
Woche 1"] --> M2["M2: 10 Active Creator
Woche 2-3"]
    M1 --> M3["M3: 50+ Artist Submissions
Woche 4"]

    M2 --> M4["M4: First Breakout Artist
Woche 3-4"]
    M3 --> M4

    M3 --> M5["M5: 50 Qualified Artists
Woche 8-10"]
    M4 --> M5

    M5 --> M6["M6: Tournament Announced
Woche 8"]

    M6 --> M7["M7: Tournament Executes
Woche 11-12"]

    M7 --> M8["M8: A&R Pitch Deck
Woche 12-13"]

    style M1 fill:#e1f5ff
    style M2 fill:#fff3e0
    style M3 fill:#fff3e0
    style M4 fill:#f3e5f5
    style M5 fill:#e8f5e9
    style M6 fill:#fce4ec
    style M7 fill:#e0f2f1
    style M8 fill:#fff9c4

Kritische Pfade und Blockern

Path 1: Creator Momentum (M1 → M2 → M6 → M7)

Was muss passieren:

Biggest Risk: Creator-Experience ist schlecht

Timing Risk: Can't get 10 Creator by Feb 28

Path 2: Artist Momentum (M1 → M3 → M5 → M7)

Was muss passieren:

Biggest Risk: Artist don't return after first loss/low rating

Growth Risk: M3 nur 30 Artists, dann M5 unreachable

Path 3: Tournament Readiness (M5 → M6 → M7 → M8)

Was muss passieren:

Biggest Risk: Only 30 Qualified by M6

Biggest Risk: A&Rs don't show up to M7 sessions

Week-by-Week Breakdown

WEEK 1 (Feb 10-16)
├─ M1: Platform final polish, deploy
├─ Outreach: Email 30 target Creator
├─ Task: SoundCloud/Reddit scrape for Artist list
└─ Status Check: Platform stable? QR working?

WEEK 2 (Feb 17-23)
├─ M2 Progress: 5-8 Creator onboarded
├─ M3 Progress: 20-30 Artist submissions
├─ Task: 1:1 calls with 10 more Creator candidates
└─ Status Check: Any early Creator churning? Why?

WEEK 3 (Feb 24 - Mar 2)
├─ M2 Close: 10 Creator target (go/no-go decision)
├─ M4 Tracking: Any Artist qualified yet?
├─ M3 Acceleration: 40-50 submissions by end of week
├─ Task: Artist retention email + tips
└─ Status Check: Growth rate on track?

WEEK 4 (Mar 3-9)
├─ M4 Celebrate: First Breakout Artist (if happens)
├─ M3 Complete: 50+ submissions (go/no-go)
├─ M5 Projection: "We'll hit 50 Qualified by Mar 12" or "we won't"
├─ Task: If behind, launch recovery plan (Ambassador bonus)
└─ Decision Point: Tournament delay? Or proceed with < 50?

WEEK 5-8 (Mar 10 - Apr 6)
├─ M5 Delivery: Push to 50 Qualified
├─ M6 Prep: Draft announcement assets
├─ Task: A&R list compilation + email drafts
└─ Status: On track for M6 announcement?

WEEK 8 (Mar 1)
├─ M6 ANNOUNCE: Tournament announced (live, public, media)
└─ Task: Press release, social blitz, email to Artists

WEEK 9-10 (Mar 10-20)
├─ M7 Pre-Flight: Jury training, Session schedule lock
├─ Task: A&R personal invitations (CEO calls)
└─ Status: A&Rs confirming attendance?

WEEK 11-12 (Mar 24 - Apr 13)
├─ M7 EXECUTE: Tournament runs
├─ Daily: Session hosting, voting, Creator management
├─ Daily: Media/social content (clips, highlights)
└─ Status: 100+ viewers per session? No crashes?

WEEK 13 (Apr 14-20)
├─ M8: A&R pitch deck final version
├─ Task: Post-Tournament case studies + testimonials
├─ Decision: Do we have A&R interest? Investment interest?
└─ Plan: Next steps (Season 2? Fundraise? Partnerships?)

Go/No-Go Decision Points

Decision 1: M2 Completion (Feb 28)

Question: Do we have 10 active Creator?

If YES (10+ Creator, 2+ sessions each):

If NO (only 5-8 Creator):

Decision 2: M3 Quality Check (Mar 1)

Question: Do we have 50+ submissions of decent quality?

If YES (50+, appears playable, from diverse Artists):

If NO (only 30, or quality is poor):

Decision 3: M5 Projection (Mar 5)

Question: Will we hit 50 Qualified by Mar 10?

Tracking:

If ON TRACK:

If BEHIND:

Decision 4: A&R Attendance (Mar 15)

Question: Are A&Rs actually showing up to M7 sessions?

Tracking:

If YES (2+ A&Rs confirmed for future sessions):

If NO (0 A&Rs so far):

Technical Dependencies (Feature Dependencies)

Before each Milestone, these features MUST be working:

Before M1:

Before M2:

Before M3:

Before M4:

Before M5-M6:

Before M7:

Fehlende Komponenten (Abhängigkeiten auf Fehlende Komponenten)

Diese Features sind nicht in MVP aber benötigt für critical path:

High Priority (Need before M2/M3):

Medium Priority (Need before M6):

Low Priority (Nice to Have):

Risk Matrix

RISK                           | LIKELIHOOD | IMPACT  | MITIGATION
-------------------------------|------------|---------|-------------------
M1 Platform not stable         | Medium     | High    | Extra QA week, rollback plan
M2 Can't recruit 10 Creator    | Medium     | High    | Higher guarantees, exclusive access
M3 < 30 Artist submissions     | Medium     | High    | Ambassador bonus program
M4 No Artist qualifies by Mar3 | Low        | Medium  | Indicates Voting system issue (debug)
M5 Can't hit 50 Qualified      | Medium     | Critical| Reduce size to 30 or extend timeline
M6 Tournament announcement flop| Low        | Medium  | Still proceed, media might surprise
M7 0 A&Rs attend sessions      | Medium     | Medium  | Adjust messaging, focus on Creator joy
M7 Platform crashes mid-session| Low        | Critical| Rapid oncall response, emergency fixes
M8 No investor/A&R interest    | Low        | Medium  | Pivot to "Season 2" narrative

Contingency Plans (If X Happens, Then Y)

If M2 misses (only 5 Creator by Feb 28):

  1. Extend recruitment: +1 week, do 1:1 calls with 30 more Creator
  2. Increase guarantees: "First 10 Creator: 1000€ guaranteed (not 500€)"
  3. Add incentive: "Also: exclusive Artist access + Jury opportunity"
  4. Delay M6/M7 by 1-2 weeks (timeline becomes Feb-April instead of Jan-March)

If M3 misses (only 30 submissions by Mar 1):

  1. Ambassador bonus: Invite 500 Artist influencers, offer 10€ Boost credit if submit
  2. Easy one-click submit: Remove friction (drag-drop, auto-tagging)
  3. Social content: Create "Artist Success Stories" content (Artist X went from 0 to 5k followers)
  4. Plan B: Manually curate ~20 songs from SoundCloud + invite those Artists directly

If M5 misses (only 30 qualified by Mar 10):

  1. Option A: Reduce tournament to "Top 30 Artists"

    • Adjust messaging: "Elite 30" instead of "Top 50"
    • Adjust prize pool: 1st place still 1000€, but fewer runners-up
    • Proceed with M6/M7 on smaller scale

  2. Option B: Extend qualification window to Mar 17

    • Push tournament 1 week (start Mar 24)
    • Gives 1 more week for growth
    • Risk: May lose momentum

  3. Option C: Dynamic qualification ("Top 50 by Rating Score")

    • Instead of "1 Win + 3 Entries", change to "Highest average rating"
    • Can be implemented in 1 day (just SQL query change)
    • Messaging: "Most Consistent Artists, not just lucky winners"

If M7 platform crashes mid-session:

  1. Immediate: Team jumps on call, diagnose + fix (target: 15 min recovery)
  2. Creator messaging: "Technical difficulty, rescheduling this session for [tomorrow]"
  3. Post-mortem: What broke? Was it our code? Third-party service?
  4. Failover: Can we temporarily downgrade features (disable notifications, streaming) to stabilize?

If A&Rs don't show (M7):

  1. CEO action: Personal calls to 10 A&Rs (week of Mar 17)
  2. Sweetener: VIP session, introduce them to Founder, talk about investment/partnership
  3. Backup narrative: "Created by Community" instead of "Scouted by A&Rs"
  4. Future: If A&Rs stay away, maybe pivot to "Creator discovery" angle instead

Success Metrics by Milestone

Milestone Metric Target Notes
M1 Platform uptime 99.5% No crashes during test session
M2 Creator onboarded 10+ Active (2+ sessions each)
M3 Artist submissions 50+ From 30+ unique Artists
M4 Artists qualified 1+ Proof-of-concept
M5 Artists qualified 50+ Critical for Tournament viability
M6 A&R confirmations 5+ Attending sessions
M7 Avg viewers/session 100+ Indicates audience
M7 Platform stability 99% uptime 0 crashes during live sessions
M8 Case studies collected 5+ For A&R pitch deck

Communication Plan

Weekly Status Email (every Friday EOD)

Milestone Announcements (when achieved)

Weekly Founder Sync (Tuesdays 10am)

Appendix: Detaillierte Dependencies-Matrix

Meilenstein | Abhängig von | Trigger | Go-Kriterium | Owner | Timeline
------------|--------------|---------|--------------|-------|----------
M1 | Tech debt cleared | Code complete | 0 deploy issues | Backend | Feb 14
M2 | M1 stable | Outreach | 10 Creator, 2+ sessions | CEO | Feb 28
M3 | M2 momentum | Artist outreach | 50+ submissions | Growth | Mar 1
M4 | M3 + M2 | Organic | 1 Artist qualified | System | Mar 4
M5 | M4 + M3 growth | Growth + time | 50 qualified | Product | Mar 10
M6 | M5 target | M5 hit | 50+ qualified confirmed | Mkt | Mar 1
M7 | M6 + prep | Schedule | 40+ songs played | Ops | Apr 13
M8 | M7 results | Post-tournament | Case studies + metrics | CEO | Apr 20

Conclusion: Critical Success Factors

  1. M1 must be rock-solid — Platform crashes kill momentum before it starts
  2. M2 requires founder effort — Personal outreach to Creator, not automated campaigns
  3. M3 needs Creator sessions running — Artists won't submit if Creator aren't active
  4. M5 is the gate — If we can't hit 50 Qualified, Tournament doesn't happen
  5. M7 execution is everything — A single technical failure or bad A&R experience can tank credibility

The 12-week path is aggressive but achievable if we execute each milestone with focus and are willing to adjust if red flags appear early.

Status: New document (Feb 2026) – Full roadmap with dependencies, risks, and contingencies
Zuletzt aktualisiert: 2026-02-14 | Session #16
Next Review: Weekly status check every Friday EOD