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Tournament-Zeitplan: 12-Wochen Launch-Phase

Projekt-Übersicht

Das Breakout Tournament ist nicht einfach "ein Event". Es ist ein komplexes Projekt mit Abhängigkeiten:

Timeline: Von Heute (Woche 0) bis Tournament Day (Woche 12)

Phase-Übersicht als Gantt-Diagramm

gantt
    title Breakout Tournament Launch-Phasen (12 Wochen)

    section Phase
    Phase 1 : phase1, 0, 14d
    Phase 2 : phase2, 14d, 28d
    Phase 3 : phase3, 28d, 42d
    Phase 4 : phase4, 42d, 56d
    Phase 5 : phase5, 56d, 70d
    Phase 6 : phase6, 70d, 84d

    section Parallele Tasks
    Creator Onboarding : active_a, 0, 56d
    Artist Qualification : active_b, 14d, 70d
    Tournament Build-Out : active_c, 28d, 84d
    Marketing Ramp-Up : active_d, 42d, 84d
    A&R Outreach : active_e, 56d, 84d

    section Milestones
    Platform Ready : crit, m1, 14d, 1d
    First Creator Sessions : crit, m2, 21d, 1d
    Tournament Announced : crit, m3, 42d, 1d
    Qualification Phase Ends : crit, m4, 70d, 1d
    Tournament Day : crit, m5, 84d, 1d

Woche 1-2: Creator Outreach & Platform Polish

Primäre Ziele

Aufgaben Detail

Creator Outreach (Woche 1)

Ziel: 20 Creator unterschreiben bis Ende Woche 1

Action Items:
□ Liste von "Breakout Creator Kandidaten" erstellen
  - Micro-Influencer mit 10k-100k Followers
  - Active Musik-Community (Streamer, DJs, Podcaster)
  - Diverse Musik-Genres (nicht alle EDM)

□ Personal Outreach E-Mail / DMs (nicht Bulk-Mail!)
  "Hi [Creator Name], wir starten ein Musik-Tournament
   und suchen Creator wie dich, um Sessions zu hosten.
   Du würdest Top-3 Judge sein im Live-Event + 50€ pro Session.
   Interested? Let's chat."

□ Recruitment Call(s) (2-3 Sessions, 30 mins each)
  - Explain Tournament Concept
  - What hosting a session entails
  - Timeline und Commitment
  - Compensation (später)

□ First Creator Agreements: Get signature/commit by Day 14

Platform Polish (Woche 1-2)

Critical Path Items (muss done sein):
□ Session Hosting Flow - Creator können Sessions starten
□ Queue-Boost Funktionalität - Artists zahlen $ zu participate
□ Rating/Voting System - Creator können Songs bewerten
□ Leaderboard - Top Artists anzeigen
□ Mobile Responsiveness - Platform muss auf Phones laufen

Non-Critical aber Nice-to-Have:
- Chat moderation tools
- Analytics Dashboard für Creator
- Social sharing buttons
- Email notifications

Bug Triage:
□ Fix alle P0 bugs (Login broken, Queue broken, Payment broken)
□ Fix die meisten P1 bugs (UI glitches, slow loads)
□ P2 bugs (cosmetic) können warten

Tournament-Kommunikation Setup (Woche 2)

□ FAQ Document schreiben (Artist Perspective)
  - What is the Tournament?
  - When is it?
  - How do I qualify?
  - What do I win?

□ Creator Brief schreiben
  - What you're hosting
  - How to evaluate artists fairly
  - What the Tournament means
  - Your role (Judge potential)

□ Social Media Templates schreiben
  - Teaser posts (not launched yet)
  - Creator announcement template
  - Artist call-to-action template

□ Recruitment Page / Deck
  - Why should Artists care?
  - Why should Creators care?
  - Timeline visual

Ziel am Ende von Woche 2

Woche 3-4: First Creator Sessions & Artist Onboarding Begins

Primäre Ziele

Aufgaben Detail

Creator Sessions Starten (Woche 3)

Timeline (Distributed über die Woche):

DAY 1: Creator 1 hosts erste Session
  - Live-Test von Hosting-Flow
  - 20-30 min Session (nicht lang, erst testing)
  - 10-15 Artists participate
  - Breakout: Dokumentiere Feedback

  Nach Session:
  - Email an Creator: "Great work! Here's what we learned..."
  - Email an Artists: "Thanks for participating! Your entry is ranked X/Y"
  - Internal Debrief: Was war kaputt? Was war gut?

DAY 3: Creator 2-3 host Sessions
  - Apply learnings from Day 1
  - Redundancy (if one Creator-Session is bad, others still work)

DAY 5: Creator 4-5 host Sessions
  - At this point, Creator are comfortable
  - Start scaling frequency

By End of Week 3:
  - Mindestens 5 Sessions sind gelaufen
  - ~150 Artists haben participated
  - Artists verstehen, dass Queue-Boost real ist
  - ~10-15 Artists haben schon 1+ Breakout wins

Artist Onboarding (Woche 3-4)

Parallel zu Creator Sessions:

□ Email-Campaign für Artists
  "The Breakout Tournament is coming! Here's how to qualify:
   1. Participate in Creator Sessions (Queue-Boost ~5€ oder organic)
   2. Aim for a Breakout (1st place)
   3. Get 3 rated entries + 1 Breakout = Qualify!

   First Tournament: Week 12
   Prize Pool: 1000 EUR
   Top 50 qualified artists will compete.

   Start today!"

□ In-App Tutorial
  - How to find Creator Sessions
  - How to upload a song
  - What happens after you upload (rating system)
  - How Tournament qualification works
  - Tournament timeline

□ FAQ on Website
  - All common questions answered
  - Language: Einfach, nicht zu Technical
  - Visual Timeline from Qualification to Tournament

□ First Wave von Qualified Artists (likely early birds)
  - Watch for first artists to hit 1 Breakout + 3 entries
  - Send them personal email: "Congrats on qualifying!"
  - Showcase them (internal leaderboard)

Quality Bar Setting (Woche 3-4)

Kritisch: Sessions müssen "good" sein, nicht mediocre.

Actions:
□ Creator Feedback
  - Call with each Creator after their first session
  - "What was confusing? What worked?"
  - Adjust hosting experience based on feedback
  - Set expectation: "Sessions should feel professional"

□ Judge Creator
  - Nicht alle Creator sind born judges
  - Some might be too harsh, some too lenient
  - Email: "We noticed you gave everyone 7-8 scores.
    Can you be more differential? 1-10 scale means 1-10."

□ Monitor Artist Feedback
  - Are Artists frustrated? Confused?
  - Use feedback to iterate on UX

Result:
- Sessions that are smooth
- Artists enjoy participating (even if they don't win)
- Creator feel confident hosting multiple times

Ziel am Ende von Woche 4

Woche 5-6: Scaling Sessions & Early Qualifiers Emerge

Primäre Ziele

Aufgaben Detail

Session Frequency Scaling (Woche 5-6)

Ziel: Mindestens 2 Sessions pro Woche pro Creator
By Week 6: 10-15 Sessions pro Woche total

Actions:
□ Creator Incentive Increase
  - Bisher: 50€ pro Session
  - Jetzt: 50€ + Bonus wenn 15+ Artists participate
  - Motivation: Mehr Creators = mehr Sessions

□ New Creator Recruitment
  - Second wave: 10-15 more Creators
  - Use first wave Creators as testimonials
  - "Other Creators are making 100€/week, easy."

□ Session Scheduling Tool
  - Creator können jetzt selbst Session-Zeiten buchen
  - Avoid double-bookings
  - Automated reminders to Creator (1 day before)

□ Event Calendar
  - Public session schedule
  - Artists can plan participation
  - "4 sessions coming this week in different genres"

Leaderboard & Status Signals (Woche 5-6)

Sichtbarkeit schaffen für top qualifier Artists:

□ Public Leaderboard (on website + in-app)
  Artist Name | Breakouts | Avg Rating | Entries | Status
  ────────────────────────────────────────────────────────
  SoundWave   | 3         | 8.2        | 12      | 🎵 QUALIFIED
  DynaBeats   | 2         | 7.8        | 8       | In Progress
  ...

□ "Breakout Artists" Spotlight Page
  - All qualified artists so far
  - Their best song (with link)
  - Bio/links to their social
  - "They qualified for Breakout Tournament!"

□ Badge System
  - In-app badge: "🎵 Breakout Qualifier"
  - Artists put on their profile
  - Free marketing (they post screenshots)

□ Email Recognition
  - "You ranked #7 this week!"
  - "3 more artists qualified this week. You're at #12 overall."
  - Keeps Artists engaged even if not yet qualified

Early Marketing (Woche 5-6)

Nicht yet "public launch" of Tournament, aber...

Content Creation:
□ First Instagram post: "Top 10 Emerging Artists in Breakout Tournament"
□ Twitter thread: "How to qualify for our Tournament"
□ LinkedIn: "Breakout is discovering the next generation of artists"

No paid ads yet, but organic social + word-of-mouth.

A&R Research:
□ Create shortlist of which qualifiers are "interesting" to Labels
  - Who has Spotify plays?
  - Who has engaged fanbase?
  - Who could get A&R interest early?

□ Start informal A&R outreach
  - "Hey, we're running a competition. Some talented artists emerging.
   Would you be interested in judging / sponsoring?"

Ziel am Ende von Woche 6

Woche 7-8: Tournament Announced Publicly, Qualification Push

Primäre Ziele

Aufgaben Detail

Public Tournament Announcement (Woche 7)

LAUNCH DAY (z.B. Monday, Woche 7):

Press Release / Blog Post:
"Breakout Launches Tournament: 1000€ Prize, Top 50 Artists Compete"
- What: 50 qualified artists, live tournament event
- When: Week 12 (specific date TBD)
- Why: Discover next generation of music talent
- Prize: 1000€ + A&R exposure
- How to qualify: Participate in Creator Sessions

Distribution:
□ Posted on Breakout Website
□ Tweeted from official account
□ Shared in Discord/Community
□ Emailed to all existing users
□ Sent to Music Journalists (if applicable)

Social Media Blitz (Week 7):
□ Instagram: 3 posts about Tournament
□ TikTok: 3 short clips of Creators, Artists, Hype
□ Twitter: 5-10 tweets (thread, announcement, FAQ)
□ LinkedIn: "Breakout Supports Emerging Artists" narrative

YouTube (optional):
□ 2-3 minute explainer video
□ "What is Breakout Tournament?"
□ Who can participate?
□ Show clips from existing sessions

Creator Judge Recruitment (Woche 7-8)

Critical Path: Need 5 Judge Creators for Final Tournament

Actions:
□ Select top 5 Creators (by session quality, audience size, engagement)
□ Personal meeting with each
  "You've been selected to be a Judge at our Tournament.
   This means:
   - You're in the final 4-5 person jury
   - You vote on which artist wins
   - Your name/vote is shown live on stream
   - You get paid 200€ for the day
   - You're a featured part of the marketing"

□ Judge Training (Week 8)
  - What makes a good song? (subjective, but framework)
  - How to evaluate live vs recorded?
  - What happens on the day? (schedule, format, etc)
  - What NOT to do (bias, favoritism, cheating)

□ Judge Contracts
  - Specify compensation (200€)
  - Time commitment (4-5 hours on day)
  - NDA if needed (results before broadcast)
  - Permission to use their image/name

Qualification Push Marketing (Woche 7-8)

Goal: Maximize new artist participation in Sessions

Email Campaign:
□ "2 Weeks Left to Qualify!" (if qualification ends week 10)
  - Links to leaderboard
  - "You're almost there!" for near-qualifiers
  - "Get 1 more Breakout!" for artists with 1 already

Organic Content:
□ Instagram: "Meet Artist [Name], Qualified Today!"
□ Twitter: "Only 15 spots left to qualify!"
□ In-App: Notifications for upcoming sessions

Creator Incentives:
□ "Host 2+ sessions this week, bonus 50€"
□ "First 10 new artists to qualify: share spotlight post"

Word of Mouth:
□ Ask qualified artists to invite their friends
□ "Bring a Friend" = 10% discount on Queue-Boost

Technology & Production Prep (Woche 7-8)

Tournament stream is in 5 weeks. Prep starts now.

□ Streaming Setup
  - OBS configuration
  - Multi-camera setup
  - Graphic overlays designed
  - Scoreboard backend
  - Test runs with dummy data

□ Bracket Software
  - Qualifiers = determined
  - Bracket generator = configured
  - Group assignments = randomized
  - Seeding system = built

□ Moderator/Host Recruitment
  - Professional host oder knownCreator?
  - Training on tournament format
  - Script for introductions/transitions

Ziel am Ende von Woche 8

Woche 9-10: Final Qualification Window & Tournament Promotion

Primäre Ziele

Aufgaben Detail

Qualification Close-Out (Woche 9-10)

Qualification Deadline: End of Woche 10 (z.B. Sunday)

Leading up:
□ Email Campaign (Week 9)
  - "Last 7 days to qualify!"
  - Links to Leaderboard
  - "Here are the current Top 50"
  - "Urge artists to participate in sessions this week"

□ Creator Final Push
  - "Extra 50€ bonus if you host 3 sessions this week"
  - Last chance for artists to get Breakouts

□ Communication
  - "Qualification closes Sunday end of day"
  - "Monday we announce final 50"

Post-Deadline (Monday, Week 11):
□ Announcement of final 50 qualified artists
  - Official list on website
  - Email to all qualifiers: "Congratulations, you're in!"
  - Email to near-misses: "You were close. Season 2 is coming!"

□ Leaderboard Lock
  - No more qualification possible
  - Freeze final standings
  - Prepare for "pre-tournament ranking" phase

□ Thank You Campaign
  - Email to all Creators: "1000 artists participated, 50 qualified!"
  - Shout-out to top creators
  - "See you at the Tournament!"

Tournament Bracket & Schedule Finalization (Woche 9-10)

Now that we know final 50:

□ Create Bracket
  - Seed artists (use pre-tournament ranking)
  - Group assignments for group stage
  - Randomize within groups (fairness)
  - Generate graphics

□ Detailed Schedule
  - Exact times for each session
  - Group assignments public
  - Time for each round (Group Stage: 3h, QF: 1h, SF: 30m, Final: 30m)
  - Judge assignments (which judge on which group?)

□ Stream Schedule
  - Saturday 14:00-14:30: Intro + Group A
  - Saturday 14:30-15:00: Group B
  - etc.
  - Saturday 19:00-20:00: Finals + Prize Ceremony
  - Full schedule public

□ Artist Notifications
  - Each of 50 artists gets email:
    "Your Group: Group C
     Your Seeding: #12 overall
     Your Group Opponents: [Names]
     Stream Time: Saturday 14:45-15:15"

□ Creator Judge Final Schedule
  - Which judge judges which group?
  - Map out so no conflicts
  - Confirm all judges available

A&R Outreach at Full Scale (Woche 9-10)

Goal: Get 5-10 A&R/Label scouts interested in attending

Actions:
□ Create A&R "Scouting Package"
  - PDF with profiles of top 10 qualifiers
  - Their Spotify stats, follower counts
  - Best song links
  - Why they're interesting
  - "These are the artists you should watch"

□ Personal Outreach to Labels
  - Email/call to A&R directors
  - "We have a live tournament with 50 emerging artists
   on [Date]. Would you be interested in attending/judging?"
  - Offer: Free attendance, featured placement, networking

□ Sponsorship Discussion
  - "Would your label sponsor the prize pool?"
  - "Would you co-host the event with us?"
  - Not critical for S1, but nice to have

□ Media/Influencer Outreach
  - Music journalists
  - Blogs/Podcasts
  - "Here's our Top 50. Want to cover the Tournament?"

Result:
- 3-5 confirmed A&R attendees
- 1-2 potential sponsorships
- 2-3 media outlets will cover

Audience Building (Woche 9-10)

Tournament is Week 12. Need to build audience now.

Social Media Blitz:
□ Instagram: "Meet the 50 Qualifiers" - 1 artist per day for 50 days
  (This will actually span Week 9-12, but starts now)

□ TikTok: Short clips of artists from their sessions
  - "This artist got 3 Breakouts in 4 weeks"
  - "Listen to this underdog story"

□ YouTube: Channel promotion
  - "Subscribe for Tournament Day Live Stream"
  - Teaser clips from qualifier sessions

□ Twitter: Hype & predictions
  - "Who will win?"
  - "Polls: Vote for your favorite"

□ Email: Audience signup
  - "Interested in watching live? Sign up here."
  - Collect email list for Stream reminder

Organic Community:
□ Reddit / Discord
  - Post about Tournament
  - Invite music community
  - "Come watch 50 emerging artists compete"

Ad Budget (if available):
□ Small paid ads (500-1000€)
  - Instagram/Facebook ads to 18-35, interested in music
  - Goal: Get to 500-1000 registered viewers before Tournament

Ziel am Ende von Woche 10

Woche 11: Pre-Tournament Content & Hype

Primäre Ziele

Aufgaben Detail

Artist Spotlight Content (Woche 11)

Each of 50 qualified artists gets professional spotlight content:

□ "Player Profile" Videos (2-3 min each)
  - Quick interview (recorded in week 10)
  - Clips from their best session performances
  - Music playing in background
  - Text: Name, Genre, Pre-Tournament Ranking, etc
  - Hosted on YouTube, shared on social

Posting Schedule (Week 11):
- Day 1: Artists #1-10
- Day 2: Artists #11-20
- Day 3: Artists #21-30
- Day 4: Artists #31-40
- Day 5: Artists #41-50
- Plus: Daily social clips, quotes, etc

Goal:
- Every artist gets exposure
- Each gets 100-500 views of their profile
- Builds narrative: "Here are your 50 artists"
- A&Rs see full range of talent

Prediction Content (Woche 11)

Build engagement through predictions/speculation:

□ "Judge Predictions" Videos
  - 5 Judges each pick their "Top 5 to Watch"
  - Explain why
  - 1-2 min clips
  - Posted on social

□ "Community Favorites" Poll
  - Ask fans: Who will win?
  - Live poll on Twitter/Instagram
  - Update live: "58% picking Artist X"
  - Post results mid-week

□ "Upset Alert" Content
  - "5 Dark Horses Who Could Win It All"
  - Lower-seeded artists with potential
  - Underdog narratives

□ Expert Predictions
  - Music journalist / blogger opinions
  - "Why Artist X is a sleeper"
  - Amplify diverse viewpoints

Logistics Finalization (Woche 11)

Details, Details, Details:

□ Stream Test
  - Full production run-through
  - All cameras working
  - Graphics rendering
  - Commentators on comms
  - Record for playback testing

□ Artist Communication
  - Email all 50: "Tournament is NEXT WEEK! Here's what to expect"
  - Time zone clarity (if international)
  - How to watch (YouTube link, etc)
  - What to do on the day

□ Judge Confirmation
  - Final confirmation from all 5
  - Test their audio/video (if they're on screen)
  - Brief them on schedule one more time

□ Platform Final Prep
  - Leaderboard configured for tournament day
  - Scoring system tested
  - No queue boosts or regular sessions on Tournament day

□ Prize / Ceremony Prep
  - 1000€ allocated and ready (or bank details confirmed)
  - Certificates printed (if doing physical)
  - Winner announcement speech written

□ Post-Tournament Plan
  - VOD host confirmed (YouTube)
  - Highlight reel producer assigned
  - Social media posting schedule planned for Week 12+
  - Thank you emails drafted

Final Marketing Push (Woche 11)

Last week to build audience:

Social Media Blitz:
□ Instagram: Daily Stories about artists
  "Only 3 DAYS until tournament!"
  "Check out Artist X's crazy backstory..."

□ TikTok: Rapid-fire clips
  "Judge thinks this artist will SHOCK everyone"
  "Dark horse artist with 10k followers"

□ YouTube: Daily clips from content
  - Subscribe reminder
  - Watch time goal: 100k+ minutes watched

□ Twitter: Live predictions thread
  "Our judges are making bold predictions.
   Here's who's the favorite to win..."

□ Email: Reminder sequence
  Day 1: "Tournament is NEXT WEEK! Here's the bracket."
  Day 3: "These are the artists to watch."
  Day 5: "48 hours! Live at 14:00 Saturday."

Paid Ads (if budget):
□ Increase spend to 1000-2000€
□ Target: "Music fans", "Music listeners", "Competition fans"
□ Goal: 500-1000 registered viewers for stream

Ziel am Ende von Woche 11

Woche 12: Tournament Day + Immediate Follow-Up

Primäre Ziele

Aufgaben Detail

Tournament Day (Saturday, Woche 12)

SCHEDULE:
14:00 - Opening/Intro by Host + Judge Introduction (15 mins)
14:15 - Group Stage (3 Groups à ~50 mins each = 2.5 hours total)
16:45 - Break (15 mins)
17:00 - Quarterfinals (5 matches, ~60 mins)
18:00 - Break (15 mins)
18:15 - Semifinals (2 matches, ~30 mins)
18:45 - Break (10 mins)
18:55 - Finale + Prize Ceremony (30-40 mins)
19:30 - END

LIVE STREAM ROLES:
□ Host/Commentator (speaks whole time)
□ Technical Director (switches cameras)
□ Graphics Operator (updates scoreboard)
□ Judge Manager (collects votes, announces scores)
□ Moderator (monitors chat, filters spam)
□ Backup tech (if something breaks)

BEFORE 14:00:
□ All systems are live tested
□ Judges are in their positions
□ All 50 artists have confirmed received invite link
□ YouTube stream is configured
□ Discord/social media posts are queued

DURING:
□ Live commentary
□ Camera cuts between artist, judges, scoreboard
□ Hype music during breaks
□ Chat moderation
□ Real-time graphics updates

AFTER FINALE:
□ Winner announced
□ Prize ceremony
□ Host final remarks
□ Link to voting/feedback form
□ Schedule for Season 2 (teased)
□ VOD information
□ Thank you to creators/judges/artists
□ Stream ends

Live Engagement (Saturday)

During Stream:

□ Social Media Live-Tweeting
  - Key moments tweeted in real-time
  - Polls: "Who will advance?"
  - Clips extracted and posted to TikTok during breaks

□ Discord Chat Moderation
  - Fans discussing, theorizing
  - Mods keep it positive
  - Hype moments pinned

□ Community Voting (if planned)
  - Live poll: "Who's your favorite so far?"
  - Results shown on-stream
  - Creates engagement layer

Expected Metrics:
- 500-2000 concurrent viewers
- 1000-5000 total unique viewers
- 2000-10000 social media mentions
- 100+ clips shared online

Post-Tournament Actions (Same Day / Day 1)

SAME DAY (Saturday Evening):

□ Thank You Emails
  - To all 50 artists
  - To all 5 judges
  - To all creators
  - To A&R attendees

□ Winner Announcement
  - Official social post
  - Email to full user base
  - Website homepage update

□ Highlight Reel
  - Best moments from tournament
  - 5-10 min clip
  - Post on YouTube within hours
  - Share on TikTok/Instagram

□ Judge Comments
  - Collect quotes from judges about tournament
  - "That was amazing!"
  - Use for post-tournament marketing

□ Viewer Feedback
  - Send quick survey: "What did you think?"
  - Want to come back for Season 2?
  - Net Promoter Score

DAY 1 (Sunday):

□ Full VOD
  - Upload to YouTube
  - Searchable, discoverable
  - Add timestamps (Group Stage, QF, SF, Final)
  - Share link everywhere

□ Winner Profile
  - Create professional winner bio
  - "Meet the Breakout Champion"
  - Photo, music links, social, etc
  - Post on website + social

□ Top 10 Moments
  - Edit TikTok/Reels sized clips
  - Best judge reactions
  - Best performances
  - Underdog stories
  - Post daily through Week 13

□ Begin Artist Profiles
  - Create profiles for all 50
  - Photo + bio + music links
  - "Breakout Tournament Qualifier"
  - Feature on website

□ A&R Outreach Follow-Up
  - Email A&R attendees: "Thanks for coming!"
  - Include artist contact info
  - Facilitate introductions
  - "We'd love to help you sign one!"

Ziel am Ende von Woche 12

Woche 13+: Post-Tournament & Season 2 Planning

Primäre Ziele

Aufgaben Detail

Content Rollout (Woche 13-14)

□ Artist Spotlight Videos
  - All 50 artists get 2-3 min feature video
  - Interview + clips + bio
  - Posted daily for 50 days (spreads to Woche 13-16)

□ Judge Retrospectives
  - What impressed you most?
  - Did any upsets surprise you?
  - Who are you signing?
  - Interview format

□ Documentary-Style Content
  - "The Road to Breakout Tournament"
  - How artists prepared
  - Creator reactions
  - Behind-the-scenes

□ Stats & Analysis
  - "By the Numbers": 1000 artists participated, 50 qualified...
  - Judge voting patterns
  - Most popular artist by community vote
  - Viewer statistics

Monetization Follow-Up (Woche 13+)

□ Winner Prize Money
  - 1000€ to champion (via bank transfer or Stripe)
  - Coordinate payout

□ A&R Deal Making
  - Facilitate artist introductions
  - Track which artists get signed / interest
  - Use for Season 2 marketing ("Artists from S1 signed deals!")

□ Platform Feature Opportunities
  - Featured playlist: "Breakout Tournament Finalists"
  - Spotify coverage (if possible)
  - Apple Music, YouTube Music

□ Creator Compensation
  - 50€ × 20 sessions = 1000€ minimum
  - Bonus payments if earned
  - Thank you notes + certificates

Season 2 Planning (Woche 13+)

Immediate (Week 13):
□ Debrief: What went well? What failed?
  - Creator feedback
  - Artist feedback
  - Internal team feedback
  - Viewer metrics analysis

□ Season 2 Announcement
  - "Breakout Tournament Season 2 is coming!"
  - When? (2-3 months later)
  - What will be different?
  - Teaser campaign

Planning (Week 14-16):
□ Format improvements
  - More judges?
  - Longer tournament?
  - International artists?
  - Sponsorships?

□ Scaling plans
  - 100 artists instead of 50?
  - Multiple regional tournaments?
  - Global vs. local focus?

□ Creator retention
  - How to get more creators?
  - More sessions between S1 and S2?
  - Creator incentives for S2?

□ Artist retention
  - Season 1 Qualifier badge transfers to S2?
  - Can Season 1 finalists get bye to S2?
  - New talent development program?

Success Metrics (Woche 13+)

Analyze the whole journey:

Artists:
□ 1000 artists participated in sessions
□ 50 qualified
□ X artists got A&R interest (target: 5+)
□ Y artists got signed to labels (target: 1-2)

Creators:
□ 20 creators hosted 50+ sessions
□ Average session had 30-40 artists
□ Creator retention: X% want to do S2

Viewers:
□ X concurrent viewers at peak
□ Y total unique viewers
□ Z watch-time hours
□ Engagement rate (comments, shares, etc)

Revenue:
□ Queue Boosts: ~2000€ (1000 artists × 2€ average)
□ Qualification Viewer Entries: +250€ (if done)
□ Creator compensation: -1000€ (20 creators × 50€)
□ Prize money: -1000€
□ Streaming infrastructure: -500€ (estimate)
□ Marketing: -2000€ (estimate)
□ TOTAL: -2250€ (or break-even)

ROI:
□ This is likely a loss-leader (expected!)
□ Value is in: User acquisition, proof of concept, media attention
□ Next season can be profitable with sponsorships + viewer entries

Ziel am Ende von Woche 13+

Abhängigkeiten zwischen Phasen

Critical Path

MUST happen in sequence:

Creator Outreach (W1-2)
    ↓
First Sessions (W3)
    ↓
Artist Qualification (W3-10)
    ↓
Qualification Close (W10)
    ↓
Tournament (W12)

Parallel Streams (can happen independently)

Creator Outreach      Creator Sessions      Tournament Prep
(W1-2) ────→ (W3-4) ────→ (W7-8)
              ↓
         Artist Onboarding
              ↓
         Qualification Push
              (W7-10)
                ↓
         Public Bracket
              (W9)

If Timeline Slips

Problem: Not enough creators by Week 3

Problem: Not enough qualified artists by Week 10

Problem: Not enough audience interest by Week 11

Problem: Creator judges cancel last-minute

Mermaid Gantt Chart (Detailliert)

gantt
    title Breakout Tournament: 12-Wochen Launch-Plan
    dateFormat YYYY-MM-DD

    section Creator
    Creator Outreach        :phase1a, 2024-01-01, 14d
    Creator Session Scaling :phase2a, 2024-01-15, 42d
    Creator Judge Selection :phase3a, 2024-02-26, 28d

    section Artist
    Artist Onboarding       :phase1b, 2024-01-08, 14d
    Qualification Opens     :phase2b, 2024-01-15, 56d
    Qualification Closes    :phase3b, 2024-03-10, 7d

    section Platform
    Platform Polish         :phase1c, 2024-01-01, 14d
    Quality Monitoring      :phase2c, 2024-01-15, 42d
    Tournament Tech Build   :phase3c, 2024-02-26, 28d

    section Marketing
    Internal Marketing      :phase1d, 2024-01-08, 7d
    Tournament Announce     :phase2d, 2024-02-12, 7d
    Content Rollout         :phase3d, 2024-03-03, 28d

    section A&R
    Research & Targeting    :phase1e, 2024-02-12, 21d
    Outreach Campaign       :phase1e, 2024-02-26, 21d

    section Event
    Tournament Week         :phase4, 2024-04-02, 7d

Zusammenfassung: Tournament-Zeitplan

Phase 1 (W1-2): Creator & Platform Setup
Phase 2 (W3-4): First Sessions & Artist Onboarding
Phase 3 (W5-6): Scaling & Early Momentum
Phase 4 (W7-8): Public Announcement & Judge Selection
Phase 5 (W9-10): Final Qualification & A&R Outreach
Phase 6 (W11-12): Pre-Tournament Hype & Event Execution
Phase 7 (W13+): Post-Tournament & Season 2 Planning

Total Timeline: 12 weeks from start to Tournament Day

Critical Success Factors: